Whatever you do, make sure you’re doing it

with style

Websites are the new brick-and-mortar. Would you try to build your own storefront to sell your services? I mean, let's be real – how do the bricks even stick together? Nah – you'd hire someone who knows what they're doing, with a track record of making everything look amazing.

That's what we're here for! Whatever your business needs to excel online – from a new website to a fresh brand; anything from managing domains and DNS records to implementing an intelligent workflow in your favorite CRM – we've got you!


It’s time to put your

best foot forward

Phone numbers were jotted down on the back of drink napkins, business cards were traded hand-to-hand, and a strong handshake marked the start of a new venture. No matter where these business talks took place – whether it was a boardroom in a Midtown high-rise or a swanky West Coast cocktail lounge – it was important to always look your best. That perfect dress or that custom suit made it clear that you meant business and that you were to be taken seriously. You looked good – and everyone knew it.

In today’s day and age, business is done online. Phone numbers have been replaced with email addresses, business cards replaced with QR codes, and that strong handshake is now a virtual smile on a Zoom call. Our businesses are run from our homes, where it’s easy to throw on some sweatpants, your old favorite t-shirt, and slay the day. The importance of looking good has gone by the wayside- because today people rarely interact face-to-face.

But what people don’t realize is that we DO still interact face-to-face. But instead of our physical appearance representing ourselves, now that job is left to our brands and websites. Today, first impressions are made on home pages. Your logo is your statement piece – like an old tie, it can range from tacky to sexy and anywhere in between. That slinky dress or well-fitted tux has been replaced with your only line of defense – your brand and website. So what is your current online presence saying about you?

Back in the day, business was done face-to-face. 

At Black Tie, we’re looking to bring back the days of taking pride in what we look like.

We know that a well-developed brand and website can be the key between someone immediately bouncing from your page or deciding to invest more time in learning about your business. Like a high-end tailor, we only use the best materials (award-winning design, proven digital marketing, and copywriting that converts) to make you an impressive new wardrobe that can replace the sweatpants and t-shirt your business is wearing online. It’s time to put your best foot forward. 

Let's see what we can MAKE for you today.



Black Tie Couture

Haute couture (/ˌoʊt kuːˈtjʊər/; French pronunciation: ​[ot kutyʁ])
A high-end fashion that is constructed by hand from start to finish, made from high-quality, expensive, often unusual fabric and sewn with extreme attention to detail and finished by the most experienced and capable of sewers—often using time-consuming, hand-executed techniques.

Haute couture is also exactly how we like to describe our custom web & brand design process. Designed personally for businesses and brands who refuse to settle for less, our custom brand & web designs set our clients apart from the pack. They make people ask "who built your website!?" before they even get a chance to collect themselves. 

Our process is collaborative. After all, no one knows your business like you. We'll ask questions, get feedback, and become experts on your business all before we put pen to paper (or pixel to screen). Your vision for your dream brand will be the driving force behind our project, and Black Tie's expertise and award-winning design eye will bring it on home.

At the end of the day you'll have a fresh new brand that puts your best foot forward, alongside a new website that will be easy for your ideal client to use, and even easier for you to edit.

So, what are you waiting for? It's time to treat yourself to something couture.


We want your project to be collaborative – after all, who knows more about your business than you? We'll send a questionnaire and set up a followup Zoom call that will tell us everything we need to know about your vision for your new brand and website.

Brand Discovery


Although each Black Tie Couture project is different, there are a few staples of our projects that you can look forward to receiving:

What's Included

A brand is much more than an amazing logo – but a logo is a key part of a great brand! We'll create tons of variants of a new primary, secondary, and tertiary logo for just about any use case across the web.

Logo Design

Color informs so much of a potential client's first impression of your brand. We'll use our years of color psychology and theory to build a set of colors that will guarantee your ideal clients gets the chills when they see it for the first time.

Color Palette Design

Like colors, your brand's typography is extremely important. It helps set the tone for your brand, and is the visualization of your brand voice. No boring fonts here – this is one of our favorite parts of the process!

Typography Design

Think of a person. How do they speak? You've got a pretty clear picture, right? Your business should be the same way. What words do you use and why? A voice adds an entirely new dimension to your brand.

Brand Voice

Finally we'll put everything we've designed for your brand into a digestible guide for using your brand IRL. We'll provide you with tips & tricks, do's and don'ts, and a whole slew of examples.

Brand Guide

Our bread and butter. When it's all said and done, we want your new site to be EXACTLY what your ideal client is looking for when they stumble upon it. We want it to be what you envision in your head when you close your eyes. We want it to look fierce – and it will.

Custom Web Design

Most of our websites are built in Showit. In our 15+ years of web design and development experience, we haven't found an easier-to-use platform for building and maintaining your website. Once we build it and hand it over, editing it will be a cinch.

The Power of Showit

The world's best blogging platform is a central part of every one of our projects. Show off your thought leadership, provide your insights, show off your work, or just tell your readers how you're doing – all while boosting your SEO.

WordPress Blog

We'll stuff your new site full with up-to-date and proven SEO techniques, including tags for images, keywords, page titles, and descriptions that will help your business show up on Google.


We don't want to deliver your website only for it not to be updated due to lack of extra page templates. We'll provide all of the building blocks for you to be able to build your own pages for whatever new idea you might have for your business.

Additional Page Templates

We'll shoot a customized walkthrough of your new site, showing off all the bells and whistles and demonstrating some of the most common techniques within Showit.

Customized Tutorials

We'll be with you every step of the way for the launch of your new site, communicating with Showit, connecting all of the IT dots, and making sure everything goes smoothly.

Launch Support

If you don't tease your new huge announcement on social media, does it even really happen? We'll send you some amazing, branded social media templates for announcing with style!

Launch Marketing

Did you think we'd just abandon you? Every project comes with a month of free support so we can make sure your ship continues to soar after launch.

Additional Support

Yeah, Okay, I need this


Our Custom Work

Check out these real client websites – all custom designed just for them!

Love from clients

Fine Art, Full Heart

Christen Endicott is a luxury wedding photographer based in Kentucky & Ohio. Her work is gorgeous – quintessential fine art wedding photography – but she needed a brand and website that matched the quality of her work. Black Tie custom designed a new brand and website for Christen, and now her business is set up for success.

“Truly experts in their field”

"I've always struggled with the desire to stand out and be unique in the wedding photography industry. I wanted a brand and website that felt more like me and my work, but had no idea where to start. Black Tie came up with colors & styles based on my work, and delivered a website and brand that truly reflects the value of my work. They created something that now communicates who I am and what I'm about – which isn't something easy to nail down."


Photos by Christen endicott photography

←That's the real site – Click to your heart's content!

scroll for yourself!


The Template Tailor

We get it. Custom design isn't for every business.

Maybe you're just starting out, but want to make sure your business looks good from day one. Or maybe you just really love one of our templates, but don't have time to customize it by yourself. Whatever the reason, our template tailors are here for you!

We'll take any Showit template – whether it be one of ours or from another design shop – and work with you to customize it so that your site fits just right.

We'll use our 15 years of award-winning design experience to squeeze every ounce of customization out of your templates. If your clients squint hard enough, they just might believe your customized template is a fully custom website!


not ready for a custom design?



Citrus & Soul



Talon Haut



Lace Garter




Citrus & Soul




The Runway

See the season's latest fashion. These templates are 🔥👌😍


Yup, Really. All That...

I've been working in the web world for 15 years. I've worn many hats over the years, from designing and developing websites from scratch to managing large-scale email campaigns to developing PHP apps and doing UX research for some of the world's most recognizable brands. And now I'm bringing all of that expertise to the people I really wanna help – creatives like you.

and then some!


We all need intelligent systems to run our businesses. I'll help set up your business up for success!


A website isn't effective if it's not showing up in Google searches. Our SEO expertise will make sure you're showing up for relevant searches.


Need to sell things on your site? Super easy! Our team can install and integrate any cart software into your website.


Picture us like a handy-man for the web. If something has you stuck, confused, or angry (or all three!), we can solve it.


Wanna make the move to Showit? Great choice! I can help with the logistics, making the move as easy as pie.


Before Showit, I was coding websites completely from scratch! My development skills can unlock some really possibilities in Showit.